Blog marketing on the internet is a huge thing. Every major website is based as a blog, or has an active and entertaining blog linked to it. So , why shouldn’t you? Why aren’t using blogs as part of your overall strategy for online marketing? This is a pivotal inquiry, considering that there are numerous individuals who are using blogs solely for the sole purpose of being able to earn money online. This is why implementing a blog’s marketing strategy online is is absolutely vital for your success.
There are many who view blogs as tools that only professional chefs use to interact with their fans and followers. But that’s not true. Blogs can be used for a variety of reasons and some of these reasons are what I’m going on to discuss today. Never underestimate the power that blogs can bring about sales, boost readership and engagement, and also to help build your reputation.
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This is a reason simple people are drawn to blogging for marketing on the internet:
1) Creating a professional blog is EASIER than creating a website
With themes, you can connect it directly to the WordPress dashboard, and edit it the way you think best. There are tons of themes that are both free and premium out there. But you can easily download additional themes for free inside your WordPress Control Panel. With the choice of themes, setting up a blog is easier than ever before. It’s no longer necessary to struggle with coding or pay high-priced costs to have a website done. You don’t have to worry about websites building software.
There’s a second reason people are implementing blogs for online marketing:
2.) It’s great for monetization
“Monetization” simply means how you’ll be able to earn money with your blog, site or product. If you have a blog there are plenty of options to earn money. You can host Google AdSense ads on your blog, promote affiliate products (or yourself-made products) through your website, advertise your affiliate program on your blog, you can make t-shirts to sell on your blog, and you can even charge users to promote on your blog. It’s as easy as that.
Since I provide services and products, my favorite way to make money with my blog is to advertise my affiliate program on the blog. This is a way for me to encourage people who are trying for ways to earn a living to take a look at my tips in my blog posts – and be confident that my consulting services are even better than the information I offer on my blog. Then they go, and sign up as an affiliate and I’ll get a free advertisement to promote my services as a consultant.
You can make the same when you market any product or service or, you can go an entirely different approach and promote affiliate products. You can sign up to an CPA program (cost per click) and earn profits each time someone clicks an advertisement or link on your blog. There are endless options to choose from and the universe is your’s when it comes to online marketing for blogs.
Here’s another reason bloggers are popular:
3) Video blogs
Videos are extremely popular. They are the kind of blogs that the biggest entertainment companies , as well as small-time chefs use to get popular. If you’re a chef instead of taking the time to write about recipes or how you make something, you can simply make your own video and post it to your blog to let people see you actually making it. This can help to build the bond with your subscribers and frequent visitors.
If you’re watching a cooking video do you not want to know the amount of ingredients used and the proportion of ingredients that you’re using instead of researching it? Some people are just enjoying watching food being cooked. And should the time ever come for them to make the exact recipe themselves, they want to know exactly the sizes and quantities to add to the pan before they start off and make a complete disaster of the dish.
Video blogs are very popular. However, there’s a second reason it is important to market your blog online.
4) Content syndication
It’s an easy task to create a blog post, but it’s totally another aspect to create blog posts and publish it on and on the internet. Writing posts and uploading them to a custom site in an organized fashion is hard. When you upload content to an ordinary website, you have to worry about the structure of your URL and the way it is placed on the webpage, how it is arranged with ads as well as Google AdSense content, how to create a brief snippet of it, and etc. It’s a headache.
With a blog, all this is taken care of for you. Great link structure is created and maintained, you can modify your blog post with ease and you can style your blog post with ease around photos, ads, other links you have on your site as well as other links. Additionally, you can allow people to syndicate your content and even subscribe to your blog in just 1 simple click. Making your blog’s marketing online offers many advantages.
Blogs can be a powerful tool for growing your profits and sales. I hope you’re not thinking of blogs as a one-dimensional instrument. It’s definitely multi-dimensional. the extent to which you expand it depends solely on your creativity and marketing imagination.